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Wine

imported 2024-03-17 17:43:09

The Role of Union Vinicole du Liban

“Château Ksara is the leading producer in Lebanon and I have been a member of the Union Vinicole du Liban since it was established in the 90s. I have been very active supporting my predecessor and dear friend, the late Serge Hochar,” says Zafer Chaoui, Chairman and CEO of Château Ksara & Head of Union Vinicole du Liban.

Edouard Kosremelli Discusses Lebanese Chateau Kefraya and Its Philosophy

“When you look at our logo, you will read ‘’Château Kefraya: un terroir, une âme, un grand vin’â€� (a terroir, a soul, a great wine). That is more than just a marketing tagline, it is really a strategy and it started with the conviction that Kefraya’s terroir (Kefraya being a village in West Bekaa) is really adequate to produce red wines and generally premium wines,” says Edouard Kosremelli, Directeur General Adjoint of Chateau Kefraya.

Chateau Kefraya Wines – “Ancient Worldâ€� Wines

“Chateau Kefraya’s choices in terms of exports are directed to markets where there is an interest in let’s not say ‘’New World’â€� wines but more ‘’Ancient World’â€� wines; since Lebanon – as a wine-growing territory – is indeed part of the ancient world,” notes Emile Majdalani, Commercial Director of Chateau Kefraya.

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